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100 Questions on Amazon's New Seller Operations: Logistics Related Issues (3)
Time: 2025-10-24 Click count: 788

100 Questions on Amazon's New Seller Operations: Logistics Related Issues (3)


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13. How can I optimize my self delivery performance if there are issues?


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If your seller account is suspended, you still have a chance to restore your account. You can access Amazon to provide an action plan and file an appeal. In the action plan, it is necessary to specify your corrective measures:

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What should we do if there is a shortage of storage capacity?

(1) Open source: Apply for more storage capacity using a storage capacity manager

Application path: Seller Platform ->Control Panel ->Capacity Monitor ->Capacity Manager

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Application Tips

Due to the shortage of storage capacity during peak season, please apply as early as possible. After the third week of each month, you can check the confirmed storage capacity for the next month and the estimated storage capacity for the next two months;

Check if any goods in transit are occupying the storage capacity. Goods that have already been created will occupy the storage capacity. Therefore, please cancel the goods that are not intended to be stored and refresh the capacity monitor to check;

Each site (calculated separately for the UK and Europe sites) has 5 application opportunities per month, and each application can only select one target month and one warehouse type;

Download the inventory performance score calculator to calculate reasonable reservation fees. Applying for additional capacity does not require advance payment, but reservation fees need to be filled in. Please fill in the reservation fee per cubic foot. You can download the calculator on the right side of the seller platform's' Capacity Manager 'and' Your Request ';

The operation center evaluates the capacity twice a week and approves the request;

If applying for additional storage capacity in the current month, the shipment can be created immediately after approval; If applying for a month after next month, the shipment can be created at least one month in advance after the approval of additional capacity.

(2) Cost saving: Utilizing the Four Step Method of Clearing Redundant Inventory to Release More Storage Capacity

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Expand sites: Expand sales to more sites

Cross border expansion

Sellers in the United States can expand their Canadian and Mexican sites with the help of Amazon Logistics Remote Delivery Program (NARF); European sellers can leverage Amazon Logistics Europe Delivery Network (EFN) and Amazon Logistics Europe Integration Service (Pan EU) to achieve warehousing in one country and sales to eight countries.

Multi channel layout

With the help of Amazon Multi Channel Delivery (MCF), sellers' sales not only cover Amazon sites, but also third-party platforms, which is more conducive to achieving inventory clearance.

Promote sales: Reduce prices and clear inventory to solve inventory backlog

The problem of inventory backlog can be solved by reducing prices and clearing inventory through coupons, Prime exclusive discounts, outlet limited time promotions, enterprise price and quantity discounts, and other means. These daily promotional methods can increase product traffic, accurately and efficiently reach customer groups, stimulate purchases, and increase sales, which is very helpful for quickly reducing inventory.

Reserve capacity: Select overseas warehouses to store pending inventory

You can try using the Amazon SPN service provider network to seek overseas warehouses and move some inventory to third-party overseas warehouses for storage and sales.

Clearing redundancy: removing inventory and recovering residual value

By utilizing automatic inventory removal and batch clearance plans, the remaining value of inventory can be maximally recovered to reduce losses.

(3) Efficiency Enhancement: Use Amazon's In Warehouse Distribution Network (AWD) to store your additional inventory.

The advantages of AWD (US only) include:

AWD is exempt from storage configuration fees, low inventory fees, and storage utilization surcharges. There are no adjustments to storage fees during peak or off peak seasons, and no long-term storage fees;

Amazon will automatically/manually arrange restocking from AWD warehouses to operations centers based on sales forecasts;

When your product is out of stock at the Amazon fulfillment center, items that have already been received by AWD or are in transit from AWD to the fulfillment center can be searched or purchased.

(4) After opening FBA for the first time, the new account has unlimited storage capacity for 39 weeks, so you don't have to worry about limited storage capacity during peak seasons.

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15. As the big promotion approaches, how should FBA sellers prepare for shipping?

(1) Familiarize oneself with the timing of major promotions and arrange the pace reasonably

Please ship as soon as possible to ensure that Amazon Logistics (FBA) inventory is delivered to the Amazon operations center on time before the deadline for the big promotion, so that ASINs can participate in the big promotion activities smoothly (for example, it is recommended that you prepare for the big promotion stock in March in advance, and prepare to send the Black Friday Network shipment to Amazon in August and September).

(2) Make a scheduling plan in advance

Based on previous peak season sales and considering the current industry environment, estimate the sales volume for this year's year-end peak season and determine the stocking quantity. And negotiate with suppliers in advance to place orders and ensure the supply of goods.

Evaluate the need for replenishment through the number of weeks of sustainable sales (WOC): WOC=(inventory in Amazon's inventory allocation)/average weekly sales volume. It is recommended to maintain the number of weeks of sustainable sales between at least 4 weeks (to avoid low inventory costs) and 8 weeks (the number of weeks required to sell a quarter's inventory).

(3) If there are storage capacity limitations, please pay attention to the capacity monitor in a timely manner

Check the expected capacity limit for the next 2-3 months in advance to arrange inventory reasonably. You can apply for more FBA storage space for your best-selling products through the backend storage capacity manager, and earn performance points by using the sales generated by this space to offset storage space costs.

(4) Arrange transportation in advance

You need to consult with the logistics provider or freight agent in advance to understand the latest delivery time and freight situation. Based on the actual situation and changes in transportation time, plan the shipment/replenishment plan in advance, book the shipping schedule/cabin space in advance, and reserve as much transportation time as possible.

(5) Advance booking for warehouse entry

Both air and sea freight warehousing require advance booking, and we recommend that you choose a logistics company that is more familiar with the FBA warehousing process. Less than truckload freight trucks and container trucks require longer waiting times to queue up for storage.

(6) Use faster transportation methods

The delivery method of "sea plus delivery" or "air plus delivery" refers to the use of express delivery for the final transportation in the destination country (such as UPS, DHL Express, FedEx) to enter the warehouse without the need for warehouse reservation, which can ensure that the seller's goods are quickly and timely entered into the warehouse, and avoid missing out on peak sales due to long waiting times. *Please ensure that "Small parcel delivery (SPD)" and the correct international courier company name are selected during the process of creating the shipment on the seller platform.

(7) Refer to using official logistics products

By using Amazon Global Logistics (AGL) and Amazon's official first leg Amazon SEND, you can enjoy a unique "priority appointment" right, especially during peak sales seasons, to ensure that goods are quickly and timely delivered to the warehouse, avoiding long queues during peak season and missing out on golden sales opportunities.

Amazon Warehouse Distribution Network (AWD) is a warehousing and distribution service currently only available on the US site. Amazon recommends that you enter the Amazon warehouse distribution network (AWD) during peak season to effectively reduce storage costs during the peak season.

The advantages of AWD include:

Automatic replenishment to FBA through AWD without charging storage configuration service fees;

AWD does not increase prices during peak season, with a monthly rate of only $0.48 per cubic foot (for reference, subject to actual prices), which is 80% lower than FBA storage fees during the same period;

AWD is not limited by storage capacity;

At the same time, the AWD automatic replenishment function is based on algorithms, representing sellers to automatically replenish to FBA, achieving seamless integration between AWD and FBA, ensuring order delivery speed, and thereby improving sales conversion.

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16. Why do I see my product being received as a SKU for sale "Amazon. Found. B xxxxxxxxx"?

When your product is not properly labeled, it will be received as non labeled inventory for the same ASIN, with the seller SKU being Amazon.Found.Bxxxxxxxxx;

Alternatively, if the item you are shipping is different from what Amazon expects to receive and the ASIN is also different, the received item will be assigned to you as seller SKUAmazon.Found.Bxxxxxxxxx.

The purpose of creating these seller SKUs is to allocate your products back to your account. Since they are all your products, you can sell them to buyers by creating product information for the Amazon. Fund.Bxxxxxxxxx seller SKU.

If you do not have product information for sale in Amazon.Found.Bxxxxxxxxx, these products will be displayed in the Amazon inventory report with no available information.

If you create product information for a seller SKU on Amazon.Found.Bxxxxxxxxx, the inventory of that seller SKU will need to be virtually tracked. Your other labeled inventory is not affected.

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Why is my product still classified as dangerous goods even though it is clearly not dangerous goods?

The following are possible reasons why the product may require hazardous material review: The product requires a battery to function properly, but you did not provide detailed battery information when creating the ASIN or details page. Products lacking detailed power information may also be marked as requiring hazardous material review.

The product details page or buyer reviews mention batteries. In this case, you must fill out and upload the battery exemption form.

Your product may contain other potentially hazardous materials (such as screen cleaners or aerosols) or be sold together with them.

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Why do dangerous goods audits always fail?

You can refer to the following reasons that may cause the dangerous goods audit to fail:

Please ensure that you provide all hazardous material (such as batteries) related information for the product, and that the hazardous material information included in the hazardous material audit documents (such as exemption forms and safety data sheets) is consistent with the listing and product physical information on each site. For example, if you need to submit a safety data sheet, please ensure that the product name and manufacturer or brand name displayed on the safety data sheet match the name displayed on the details page.

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What logistics solutions are available at the European station?

(1) What is the 'Perfect FBA' in Europe?

Amazon Europe has 9 major sites (UK, Germany, France, Italy, Spain, Netherlands, Sweden, Poland, and Belgium) and is equipped with hundreds of FBA operation centers.

In order to help new sellers on the European site operate multi country sites more efficiently and simplify multi country delivery and warehouse management, Amazon recommends the "Perfect FBA" logistics solution: new sellers can enter the European site through FBA, open bilateral warehousing in the UK and EU (such as Germany), and activate Amazon Logistics Europe Integration Service (Pan EU) in EU countries.

Bilateral warehousing:Due to Brexit, sellers need to store their products in Amazon's UK and EU (such as Germany) operation centers on both sides. This way, your bilateral business can use local FBA inventory for delivery, which is efficient, fast, and cost-effective.

*Pan-EU:Sellers only need to warehouse in one EU country, and Amazon will predict your sales in other countries based on intelligent computing, and then intelligently transfer some of your inventory to other countries for free. This can help you easily sell your products to the eight EU countries, achieve local delivery, and enjoy efficient and fast local delivery costs.

(2) What are the three major benefits of "Perfect FBA"?

Quick delivery: 1-2 days delivery

Through 'Perfect FBA', you can store your inventory in an operational center closer to the buyer, achieving a delivery time of 1-2 days (compared to 4-6 days for remote delivery), providing high-quality customer service, and improving product conversion rates.

Cost savings: up to 53%

Choosing 'Perfect FBA', joining Pan EU for warehousing in one EU country has a more advantageous first leg cost compared to warehousing in multiple European countries, and only local delivery fees need to be paid for the final leg. Compared to cross-border delivery, the final leg cost can be saved up to 53%.

Increase sales: approximately 3-5 times

Perfect FBA "can help new sellers on the European website easily expand their business to 9 European countries, while also providing lower logistics costs and faster delivery speeds. It is expected to drive a 3-5 fold increase in sales for new sellers in their first year.

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